Early Identification of Disruptive Players with Advanced Patent Analytics
What if it was possible to spot disruptive trends early on, to prepare or even capitalize on the market shift? Apple has become a leader in the watch market within just 2 years. As with the iPad, iPod and Apple computers before it, the Apple Watch has been a clearly disruptive force. Millions of dollars in revenue were thus withdrawn from the traditional watch market. An event that occurs in many industries today and that every company tries to predict in the best possible way.
Traditional Intellectual Property Analytics are hard to read, even for seasoned experts, with analyses more often appearing as jumbled hay stacks rather than meaningful substance. Now new analytics methods are coming in Intellectual Property, revealing such insights as the advent of Apples wearable ambitions years before rumors were emerging.